Since quite a lot of my work revolves around product evangelism, marketing and external PR, I spend a sizable amount of time trying to find creative ways to influence people around me – whether it’s those present at conferences and trade shows, or the end-consumers: businesses or individuals alike. In a lighthearted way, much of my work revolves around trying to get inside your mind.
As such, I decided to start this blog in order to make my life harder.
Whether we like it or not, marketing is getting more fine-tuned each day. Services such as Google Analytics track our every move online, our smartphones track our every move in the physical world, and companies like Facebook have built their entire businesses around data-mining and getting to know each one of us on a very personal level.
On one hand, this can be a convenience, as advertisements and suggestions are much more relevant to our interests. On the other hand, we’re left with a sphere of privacy which is constantly decreasing.
Having that said, this blog is my humble attempt at reviewing some of the privacy tools and practices which might be useful in keeping our privacy to ourselves. Here you will find basic reviews, suggestions and my daily struggles to get around data mining. In no way, shape or form do I claim any authority over these subjects. This blog is for informational purposes only, and is meant to be thought or awareness provoking. I will try to translate some of the articles into Polish, as time permits.
With this brief overview I welcome you to my blog!